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Carolina Insider: NASCAR Sponsor Hayes Jewelers

NASCAR HAS RECOGNIZED HAYES JEWELERS AS THE LONGEST-RUNNING SPONSOR OF THE SPORT, HAVING SPONSORED CONSECUTIVE EVENTS AT BOWMAN GRAY STADIUM IN WINSTON-SALEM, NC FOR OVER 55 YEARS. WE’RE TALKING TO BRUCE HAYES, THE OWNER, AND HIS INVOLVEMENT IN NASCAR SINCE THE 1940’S.

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